Naperville, IL (June 5, 2008) -- Thatcher Technology Group, LLC, today announced that Simply Active, a new direct selling company specializing in women’s active and sportswear and promoting healthy lifestyles, has selected Thatcher Technology as a strategic direct selling technology partner. Thatcher Technology Group will provide their Prowess Software Solutions Suite to provide manage, run and support Simply Active’s sales force and home office. Prowess will manage their sales organization with its powerful, scalable genealogy, compensation and incentive management system. In addition, Prowess will provide innovative online tools for their sales force to better manage their customers by streamlining processes and information flow. Simply Active, a subsidiary of Dominator Clothing located in Birmingham, Michigan, will formally launch their company in September, 2008.

“Simply Active was looking for a best-in-class technology solution that will help our sales force grow and grow with our sales force. Thatcher Technology presented us with superior tools and their partnership approach falls in line with our company philosophy,” said Simply Active CEO, Dale Johnson. “The fact that we can utilize this great software as a hosted solution is perfect for our start-up venture, saving us costly infrastructure implementation.”